Policy leads the way towards building a healthy China together
The 15th National Games has just ended, and the Paralympic Games are being held intensively. The Guangdong sports delegation has achieved proud results in the National Games, and the enthusiasm of the whole nation and society to participate in sports has been widely mobilized. At the same time, a series of policy deployments, such as the Opinions of the General Office of the State Council on Releasing the Potential of Sports Consumption and Further Promoting the High quality Development of the Sports Industry, the Guiding Opinions of the General Administration of Sport on Promoting the High quality Development of Sports and Health, and the Opinions of Guangdong Province on Solidly Promoting the High quality Development of Sports and Building a High level Sports Strong Province, are accelerating the formation of policy synergy to promote the deep integration of national fitness and national health.
In this context, in order to thoroughly implement the national deployment on unleashing the potential of sports consumption, promoting high-quality development of sports to promote health, and Guangdong Province's plan to build a high-level sports powerhouse, Guangdong Radio and Television Station and Guangzhou Pharmaceutical Group have joined hands to explore the integration model of "sports+health" and "sports+culture", using surname culture to gather community strength, allowing health concepts to penetrate family units, and providing Guangdong samples for policy implementation. The event is hosted by Guangdong Radio and Television Station and Guangzhou Pharmaceutical Group Co., Ltd., with technical support provided by Guangdong Basketball Association, Office of Shaoguan City Spiritual Civilization Construction Committee, and Shaoguan City Culture, Radio, Television, Tourism and Sports Bureau. Relevant local publicity departments, cultural, radio, tourism and sports bureaus, and other parties cooperate to organize the event. Cross disciplinary linkage between government, enterprises and society ensures that the event is professional and standardized, and benefits people's livelihood.
Cultural context connects family traditions, competitions unite local feelings
Zhuji Ancient Lane, as the birthplace of 186 southern migration surnames, carries the memories of the Lingnan people's search for roots. At the press conference, Lingnan cultural scholar Jiang Bing gave a live presentation on family traditions and surname culture, allowing the guests present to deeply experience the profound cultural heritage of Lingnan surname culture and injecting a distinct cultural background into the competition. He pointed out that basketball is a sports project that brings together teams, and its spiritual essence and cultural inheritance of family traditions and teachings complement each other and shine together. Subsequently, leaders from Guangdong Radio and Television Station and Guangzhou Pharmaceutical Group led by Xiang Xing YAO Team leaders Li Qun and Wang Xinkai presented jerseys, and the four major competition areas of Zhanjiang, Shaoguan, Zhaoqing, and Shantou were awarded battle flags. The competition strives to use surnames as a link, integrating the excellent family tradition of "unity, cooperation, and perseverance" into both on and off the court, making basketball a vivid carrier of kinship and family tradition inheritance. Teaming up with surnames is about comparing football skills, gathering family ties, and passing down family traditions, "said team leader Li Qun, expressing the feelings of the participants.
The rules of the competition are clear, and the vitality is shared by the whole nation
The complete rules of the competition were announced at the press conference. The event features the main event of men's five-a-side basketball, with regional matches held in Zhanjiang, Shaoguan, Zhaoqing, and Shantou from December 20, 2025 to February 2, 2026. The final is scheduled to be held in Chaoyang, Shantou from February 6 to 8, 2026, with an estimated coverage of over 50000 people. Each round of competition is limited to 8 teams, named "round+surname", and the top two teams will advance to the finals through a group round robin and cross elimination system; The 8 teams in the finals will use a draw elimination system to compete for the final ranking.
In terms of eligibility for participation, players must be at least 18 years old and not exceed 50 years old, form a team with a single surname, and be non active/retired professional players. Each player can only participate in one race. Registration requires pre registration through the phone number of the basketball association in each division, and then through the online system（ http://gy.ttsport.vip/bm ）Fill in the information and submit the stamped version of the "Registration Form" and "Voluntary Participation Responsibility Letter".
The award system is generous, with the top three winners in the regional competition. The top 1-8 winners in the final will receive a total prize of 100000 yuan, of which the champion will receive 20000 yuan in cash, a trophy, and 1 ton of Wang Laoji. In addition, the competition will set up synchronized three-point challenge matches, family fun interactions, and other activities. A sports and health consultation area will be set up on-site, integrating resources from Guangzhou Pharmaceutical Group to provide physical fitness assessments and health science popularization services; All four regional competitions have brand themed days, allowing for a deep integration of health services and brand experience.
The organizer stated that this event is based on the tradition of passing on family traditions and passion YAO The "Lingnan" themed sports event aims to deepen the concept of "fitness and regular fitness" through the cultural cohesion of surnames. The event not only provides a competitive platform for basketball enthusiasts, but also uses sports as a bridge to connect family tradition inheritance, health promotion, brand responsibility, and rural revitalization, promoting the "Hundred, Thousand, and Ten Thousand Project" to achieve new results and reach a new level, injecting strong vitality into Lingnan to promote the high-quality development of sports and promote the construction of a strong sports country and a healthy China.
